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A TIGER IN SUBURBIA
A TIGER IN SUBURBIA
Our heart-warming advert – ‘A tiger in suburbia’ – raised awareness and funds to improve tiger protection. It was listed among the most-loved Christmas ads of 2016.
Game, set and match!
Game, set and match!
Shortly before winning Wimbledon, our global ambassador Andy Murray talked tigers with actor Kevin Spacey on Centre Court. Their mission: to inspire the world to get behind an ambitious plan to double the number of tigers in the wild by 2022.
OUR INAUGURAL LIVING PLANET LECTURE
OUR INAUGURAL LIVING PLANET LECTURE
We invited our ambassador Sir David Attenborough and Professor John Rockström of the Stockholm Resilience Centre to reflect on the findings of our 2016 Living Planet Report and the impact humans are having on our planet. The result is a must-see.
FITTING RHINO TRANSMITTERS IN KENYA
FITTING RHINO TRANSMITTERS IN KENYA
See how WWF and partners in Kenya placed radio transmitters on 25 black rhinos to monitor their movements and enhance their protection. The dedicated teams came together for this complex operation to protect the species from the ever-present threat of poaching.
PROTECTING LIONS IN THE MARA
PROTECTING LIONS IN THE MARA
WWF lion adopters support the Mara Lion Project in Kenya. Michael Kaelo is chief community officer there. He works with local communities and schools to improve how the region’s communities and livestock coexist with wildlife.
GIVING ELEPHANTS A VOICE
GIVING ELEPHANTS A VOICE
David Leto is WWF’s elephant project officer in Kenya. His mission is to reduce conflict between people and elephants and to help them coexist peacefully. An estimated 60% of Kenya’s elephants are found outside protected areas.
A DAY IN THE LIFE OF A RHINO RANGER
A DAY IN THE LIFE OF A RHINO RANGER
Harrison Kamande is the rhino patrol leader for Kenyan Wildlife Service in Nairobi National Park. We help to fund the work that he and his team of rangers do to guard the park and more than 90 black rhinos that live there against the dangers of poaching.
A JOURNEY THROUGH WWF’S WORK IN KENYA
A JOURNEY THROUGH WWF’S WORK IN KENYA
Kenya is one of the places we’ve identified as particularly vital for conservation, owing to the important diversity of wildlife and wild places found there. This film shows some of the many projects we support in Kenya. We’ve also focused on strengthening the WWF office in Kenya. In 2016 it became an independent charity, meaning it can now raise its own funds and influence more effectively within the country.
NEPAL RHINOS ON THE MOVE
NEPAL RHINOS ON THE MOVE
We supported an incredible undertaking to move five greater one-horned rhinos 400km across Nepal, from Chitwan to Bardia National Park. It’s an important step towards creating a second viable population of the rhinos in this region, with a wider goal of increasing rhino numbers here to 800.
REDUCING CONFLICT WITH POLAR BEARS
REDUCING CONFLICT WITH POLAR BEARS
As sea ice decreases because of climate change, polar bears are spending more time on land, which is increasing the potential for conflict between the bears and people. This film shows how we’re helping communities to live more safely alongside the Arctic’s top predator.
LIVING RIVERS: FOR PEOPLE AND NATURE
LIVING RIVERS: FOR PEOPLE AND NATURE
Here’s a beautiful introduction to our work with HSBC to protect rivers and freshwater resources in five priority places in Asia, Africa and South America that are home to nearly a billion people and many critically endangered species. Together, we’re changing lives around the world.
IMPROVING FARMS TO PROTECT THE MARA RIVER
IMPROVING FARMS TO PROTECT THE MARA RIVER
This film focuses on single mother Nancy Rono, who’s raising her family in an area of Kenya that faces relentless challenges to its fresh water. With HSBC, we’ve been working to ensure healthy rivers, healthy businesses and healthy communities. Nancy’s story is just one example of hundreds of thousands of people across the world who have been helped by our partnership.
FRIENDS OF THE GANGES RIVER
FRIENDS OF THE GANGES RIVER
Follow the story of Tara Devi, as she explains her connection with and reliance on the fresh water that the Ramganga river provides. Mitras are volunteer ‘friends’ of the Ramganga river – a tributary of the mighty Ganges. She and other mitras help to conserve the river’s health and promote a sense of its value within their community.
DOCUMENTING THE ‘WATER STORIES’ EXHIBITION
DOCUMENTING THE ‘WATER STORIES’ EXHIBITION
Photographer Mustafah Abdulaziz talks about ‘Water Stories’ – a photographic exhibition that documents stories about the global water crisis, and aims to leave viewers with a feeling that it’s possible to achieve solutions. The exhibition is a collaboration between WWF, WaterAid and Earthwatch – partners in the HSBC Water Programme.
TAKING STEPS TOWARDS WATER STEWARDSHIP
TAKING STEPS TOWARDS WATER STEWARDSHIP
Fresh water is critical for people and nature – and many businesses rely on dependable supplies, too. Our animation explains some simple steps that businesses can follow to help them avoid water risks and become better stewards of vital freshwater resources.
TURNING THE TIDE FOR SEAFOOD
TURNING THE TIDE FOR SEAFOOD
The world’s seas are being overexploited. Poor management, destructive practices, illegal activities and climate change are taking a heavy toll below the surface. This film shows explains how our Seafood Charter is encouraging responsible fishing and aquaculture, which is better for the oceans, the people who depend on them, and for businesses too.
GREEN AND LEAN MEALS: HEALTHY FOR US AND THE PLANET
GREEN AND LEAN MEALS: HEALTHY FOR US AND THE PLANET
The food we eat has a major impact on the health of our planet. Its production has hidden costs on the natural world. That’s why WWF and Sodexo have teamed up to create Green and Lean meals – nutritious and tasty recipes that are balanced, responsibly sourced, and better for both our health and the environment.
VALUING NATURE
VALUING NATURE
The goods and services nature provides are worth an incredible US$125 trillion a year. This animation, narrated by our ambassador Miranda Richardson, explains why governments and businesses should take this value into account when they make decisions, to help improve the way we look after our natural world, so it will sustain us all into the future.
TACKLING CLIMATE CHANGE IN WALES
TACKLING CLIMATE CHANGE IN WALES
Our animation explains what the Welsh government needs to do to make sure Wales plays its part in the global fight against climate change. If it does, the legacy will be a Wales fit for future generations.
EXPLAINING THE PARIS CLIMATE AGREEMENT
EXPLAINING THE PARIS CLIMATE AGREEMENT
This engaging animation outlines some of the impacts of global warming, and explains the importance of the Paris Agreement on tackling climate change.
PROTECTING THE THINGS WE LOVE
PROTECTING THE THINGS WE LOVE
We’re part of the Climate Coalition, which organised a week of action in October, encouraging people to speak up to protect the things we love from climate change. Here’s a selection of highlights.
SKY PROMOTES WWF’S EARTH HOUR
SKY PROMOTES WWF’S EARTH HOUR
This year, Sky produced this wonderful advert to encourage its 21 million customers to join WWF’s Earth Hour by switching off their lights to show they care about the future of our planet.
ILLUSTRATING THE EARTH HOUR STORY
ILLUSTRATING THE EARTH HOUR STORY
Watch a quick history of Earth Hour since its first appearance in 2007. This animation outlines some big numbers and touches on some of the lasting impacts this people-powered global movement has created – from supplying fuel-efficient stoves in Nepal and Madagascar, to planting an Earth Hour forest in Uganda.
EARTH HOUR 2016: THE HIGHLIGHTS
EARTH HOUR 2016: THE HIGHLIGHTS
Celebrate the highlights of Earth Hour 2016 from across the world. Dancing, drumming, candles, landmarks plunging into darkness, lots of panda suits… as well as the thoughts of Ban Ki-moon, Al Gore, and WWF’s Marco Lambertini.
A TREE IN THE CITY
A TREE IN THE CITY
This striking film considers whether a tree may be safer in a city than in the rainforest. It’s one way Unilever has been spreading the message about the need to preserve the world’s trees – as part of its partnership with WWF.
DOREEN, RHINO RANGER
DOREEN, RHINO RANGER
A beautiful film that examines Doreen Adongo’s lifelong passion for rhinos, and the challenges she faces as she spends her days protecting rhinos in Nairobi National Park from the threat of poachers.
PROTECTING MARINE TURTLES IN KENYA
PROTECTING MARINE TURTLES IN KENYA
This film follows Mike Olendo, who coordinates our marine work in Kenya. He explains how our work, supported by players of People's Postcode Lottery, is helping communities in coastal Kenya to protect marine turtles. We’re helping to reduce the impact people have on marine turtles by monitoring and protecting nest sites and changing damaging fishing practices.
OAK AND DAGGER
OAK AND DAGGER
Nearly 80% of us assume the wood sold in UK shops comes from well-managed forests. But it doesn’t always. This film highlights the need for us all to demand wood products certified by the Forest Stewardship Council.
SNOW LEOPARD MOTHER AND CUB
SNOW LEOPARD MOTHER AND CUB
Beautiful footage of a snow leopard and her cub, recorded on one of our camera traps in Nepal. Images like this tell us which areas the snow leopards are using, which helps us to target conservation actions to protect these elusive big cats.
HOW THE PANTANAL PACT IS HELPING FARMERS
HOW THE PANTANAL PACT IS HELPING FARMERS
Find out how Cirlene Garcia is one of thousands of people benefiting from our work to protect the headwaters of the Pantanal – the world’s largest wetland – with support from the HSBC Water Programme.